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Driving Growth Through Innovation
Skye Marshall • Sep 25, 2024

Last week, we welcomed over 300 delegates to Frankfurt for our client’s Technical Conference. The energy from the start set the tone for three exciting days of innovation, collaboration, and fresh ideas.


Day 1: Kicking Off with Innovation

The conference began with an interactive plenary session, where delegates actively participated in discussions and shared insights. A highlight was the "Innovation Box," designed to gather creative ideas for a future-focused strategy.


Guest speakers from our clients suppliers shared valuable insights on industry trends, innovative solutions, and growth strategies. The day concluded with dinner and networking at Depot 1899, a repurposed tram depot, where delegates enjoyed an evening of conversation, food, and even dancing.

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Day 2: Technical Sessions and Supplier Engagement

Day two focused on breakout sessions, where attendees explored technical topics and innovative solutions in depth. Active engagement was encouraged, sparking lively discussions and fresh thinking.


The Supplier Marketplace allowed delegates to interact with suppliers through our event app and gamification module, where engagement earned points toward team prizes, creating a fun and interactive way to connect.


Day 3: Wrapping Up

As the conference drew to a close, excitement for the future was palpable. The three-day event fostered collaboration, sparked new ideas, and inspired growth through innovation. The positive feedback from attendees has left us excited for what’s next.


A huge thank you to everyone involved in making the event a success. We can’t wait for the next one!

Exploring CSR Initiatives

By Activate Events • 11 Sep, 2024
Corporate Social Responsibility is becoming an increasingly important aspect to business and events today. Incorporating CSR in events allows clients to turn their values into action and it can have a positive impact on attendees as it gives them a sense of purpose and fosters a culture of teamwork. We are constantly trying to encourage clients to integrate CSR in events. And what better way than to try these activities first-hand. Our colleagues Skye and Romy attended an event organised by GoTo Events and Sleep Pod UK at the Leonardo Hotel St Paul’s to make sleeping pods for the homeless. Here’s what they had to say:
A city skyline at night with a lot of lights on the buildings

Pan-Asian Training in Hong Kong

By Activate Events • 09 Oct, 2023
Over ten days in October key #Activaters were in #HongKong, making the biggest impact within an ambitious pan-Asian event for a manufacturing client. The large majority of delegates were based in Asia, so Hong Kong was an obvious choice given its regional hub position and desire to maximise attendance. Indeed, our event was the largest training event delivered to date! No less than 700 attendees gathered at the Nina Hotel Tsuen Wan West for an internal staff training event, while the client was running in parallel a separate training event at the InterContinental Grand Stanford Hong Kong. We found the hotel to be fantastic! We were all really impressed with their exceptional attention to detail throughout our event, and we enjoyed the support of Destination China, represented in the UK by Mags Shaw at MagsWorldwide.
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The World's Most Fun Sandpit

By Activate Events • 07 Feb, 2023
At the height of European Winter to get the call to head off to what we lovingly call “the world’s most fun sandpit,” well, we get excited! And we say ‘yes’! If you are looking to take your top performing teams for a Winter sunshine incentive, Dubai seems to have all temptations and the right answers. Between December 2nd and 5th, 2022, Liz Pim, Account Director, joined a familiarisation programme to Dubai. Organised by Nikki Rebuck of The Rep Company (a destination representation company well-established in the UK) and co-hosted by 2xceed and Jan Rienermann on the ground. The group took off from London Heathrow with support from Kathy Bradley at All About Flights and enjoyed the hospitality of Raj Aswal and Atlantis Resorts. We cannot be more grateful for the team going above and beyond to host, accommodate personal requests and ensure the smooth running of each step of the programme!
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